Articles

Consumer experience is becoming the new currency

Mary Wang
Sep 26, 2016

Alvanon was founded in 2001 when it developed a unique data-driven approach to solve sizing and fitting challenges in the apparel industry. The company has evolved into a global consulting firm, advising leading apparel retailers on how to align internal teams, processes and supply chains and more intimately engage their existing and target customers. Simon Fernandes, Regional Director UK – Southern Europe – South Asia, Alvanon discusses how apparel retailers can turn challenges into opportunities to satisfy New Age customers.

Please see Fibre2Fashion.com for Simon Fernandes’ interview on why consumers are becoming the true center of attention.

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