Read the latest 3D Tech Fest executive report for more on the rise of fashion’s new ecosystem: the future of 3D, digital product creation, and virtual try-on from Alvanon
In the next few years, retailers and brands must make less product, sell for higher prices, make better inventory choices and create healthier bottom lines. But we have not yet seen the investment into the digital realm that is required to build solid foundations for the future.
“Fashion’s New Ecosystem: The Future of 3D, DPC and Virtual Try-On,” is a 15-page report that explores 3D’s relationship with apparel and fashion. Key themes identified include leveraging big data to make better business decisions, serving underserved customers offers a significant opportunity for brands, integrating what’s next in digitization, and an approach to virtual try-on.
To understand this new 3D ecosystem, this executive report draws on 13 session recordings from 3D Tech Fest 2022, interviews with senior industry speakers from the Gap Inc., REI, and Walmart among others, a Coresight Research survey of 1,016 online US consumers aged 18+, and analysis of Kalypso’s Digital Product Creation in Retail: 2022 Research.